About
An independent studio, on purpose.
One location in Duluth. Cash-pay. No membership, no supplement counter, and nobody working a commission on the way out.
Why this exists
Body composition testing in metro Atlanta is oddly hard to just… buy. The options tend to be a gym that wants you on a membership, a clinic that wants you in a programme, or a medical imaging centre that wants a referral from a physician you would have to go and see first.
Basemarks is the straightforward version. You book a scan, you pay for a scan, and your full report is in your inbox before you reach the car park. That is the entire business model. There is nothing to upgrade to.
What we will and won't say
The category has a marketing problem. Body composition gets sold with longevity scores, biological age estimates and disease-risk predictions layered on top of what is, underneath, a good measurement.
We would rather give you the measurement, tell you honestly how precise it is and what it cannot tell you, and let you decide what to do with it. That is why the scan page carries citations for every number on it, and why it has a section about the limits of the test — which is not, as far as we can tell, something anyone else in this market publishes.
Your data
This website carries no advertising trackers, no analytics tags, no session recorders and no third-party scripts of any kind. That is a deliberate architectural decision, not an oversight we intend to fix later.
The reason is straightforward: pages about health services reveal health intent, and the ad networks that would ordinarily be embedded in them are not entitled to know that you were reading this. We would rather have less marketing data and be able to tell you plainly that we do not share yours. What we collect and why is set out in our privacy policy.
Clinical oversight
Scanning at Basemarks will be performed under a licensed Georgia physician's written standing order, and every guest will complete a health screening questionnaire beforehand. We are putting that arrangement in place now, and we will name our medical director here, with credentials, once it is signed.
Worth being precise about what this will be. Georgia requires that X-ray-based testing be performed under a physician's written standing order — a protocol governing who may be scanned and how they are screened. It is not a consultation. Nobody becomes anyone's patient, no examination takes place, and nobody here diagnoses anything.
Two of the three established body composition studios in metro Atlanta say nothing whatsoever about clinical governance. We would rather over-explain it.
Get in touch
Email hello@basemarks.health and a person will reply. Not a chatbot, and not a form that disappears into a queue.
Early access · $20 first scan
Early access. Your first DEXA scan, $20.
We're opening in Duluth, and we're running a preview period first — a smaller group of early guests, while we get the booking flow, the scheduling and the report turnaround right. Join the list and your first DEXA scan is $20 instead of the $50 we'll charge once we're fully open.
- $20 — your first DEXA scan during our preview period
- $50 — our grand-opening price once we're fully open
- No cap. Everyone who joins the list before we open gets it.
One $20 DEXA scan per person, redeemable on your first visit once we open. Applies to the DEXA scan only, not to VO₂ max or RMR. Not transferable and not combinable with other offers. We'll email you when booking goes live — that and nothing else. No health information is collected on this page. Prefer email? Write to hello@basemarks.health.